书目详细信息
： Continuing to broaden the marketing concept :
书目信息 机读格式(MARC)
| ISBN： | 9781787548251 |
|---|---|
| 编目源： | YDX YDX TJC OCLCO OCLCF DLC |
| 题名： | Continuing to broaden the marketing concept : making the world a better place / edited by Dawn Iacobucci, Owen Graduate School of Management, Vanderbilt University, USA. |
| 索书号： | F713.50/I11E |
| 载体形态： | xi, 300 pages : illustrations ; 24 cm |
| 书目附注： | Includes bibliographical references and index. |