ISBN: | 0415089840 |
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ISBN: | 0415089859 (pbk.) |
编目源: | DLC DLC DLC |
个人名称: | Phillips, Chris,1941- |
题名: | International marketing strategy : analysis, development, and implementation / Chris Phillips, Isobel Doole, and Robin Lowe. |
索书号: | F740.2/P558E |
出版发行项: | London ; New York : Routledge, 1994. |
载体形态: | xx, 508 p. : ill. ; 26 cm. |
书目附注: | Includes bibliographical references and index. |