ISBN: | 0912212144 |
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个人名称: | Cox, Eli Peace. |
题名: | Marketing research : information for decision making / Eli P. Cox III ; [illustrator, Carl Brown]. |
索书号: | F713.5/C877-1E |
出版发行项: | New York : Harper & Row, c1979. |
载体形态: | xviii, 437 p. : ill. ; 24 cm. |
一般附注: | Includes bibliographies and index. |