ISBN: | 0201503549 |
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编目源: | DLC DLC DLC DLC |
个人名称: | Dahringer, Lee. |
题名: | International marketing : a global perspective / Lee D. Dahringer, Hans M鑥hlbacher. |
索书号: | F740.2/D131E |
出版发行项: | Reading, Mass. : Addison-Wesley, c1991. |
载体形态: | xxvi, 677 p., [4] p. of plates : ill. (some col.), maps ; 24 cm. |
书目附注: | Includes bibliographical references and indexes. |