ISBN: | 1403991723 (hbk. : alk. paper) |
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ISBN: | 9781403991720 (hbk. : alk. paper) |
编目源: | DLC DLC BAKER BWKUK BWK YDXCP BWX CDX BTCTA |
个人名称: | Yang, Deli,1964- |
题名: | Understanding and profiting from intellectual property : a guide for practitioners and analysts / Deli Yang. |
索书号: | D913/Y21E |
出版发行项: | Basingstoke [England] ; New York : Palgrave Macmillan, 2008. |
载体形态: | xxii, 309 p. : ill. ; 23 cm. |
书目附注: | Includes bibliographical references and index. |
格式化内容附注: | Understanding and profiting from IP : a beginning -- Intellectual property theories -- Intellectual property systems -- The effects of intellectual property on political economy -- The effects of political economy on intellectual property -- The effects of culture on intellectual property -- Managing intellectual property assets -- Valuing intellectual property -- Commercialising intellectual property internationally -- Licensing and contracting intellectual property internationally -- Global piracy and strategic responses -- Understanding and profiting from IP : new beginnings. |