| ISBN: | 9781788110075 |
|---|---|
| ISBN: | 9781788110099 |
| 编目源: | DLC DLC |
| 个人名称: | Rao, Vithala R., |
| 题名: | Advanced introduction to pricing strategy and analytics / Vithala R. Rao, Deane W. Malott Professor of Management (Emeritus) and formerly Professor of Marketing and Quantitative Methods, Johnson Graduate School of Management, Johnson College of Business, Cornell University, USA. |
| 索书号: | F714.1/R215E |
| 载体形态: | x, 305 pages : illustrations ; 23 cm. |
| 书目附注: | Includes bibliographical references and index. |