书目详细信息
： How brands grow. Part 2,Emerging markets, services, durables, new and luxury brands /
书目信息 机读格式(MARC)
| ISBN： | 9780195596267 |
|---|---|
| ISBN： | 0195596269 |
| 编目源： | EQO EQO OCLCO CDX OCLCF |
| 个人名称： | Romaniuk, Jenni, |
| 题名： | How brands grow. Part 2, Emerging markets, services, durables, new and luxury brands / Jenni Romaniuk, Byron Sharp. |
| 索书号： | D81/R758E |
| 载体形态： | xiv, 233 pages : illustrations ; 24 cm |
| 一般附注： | Part 1 published in 2010 by OUP Oxford under the title, "How brands grow : what marketers don't know" written by Byron Sharp. |
| 书目附注： | Includes bibliographical references. |