书目详细信息
： Analytics for retail :
书目信息 机读格式(MARC)
| ISBN： | 9781484278291 |
|---|---|
| ISBN： | 1484278291 |
| 编目源： | ORMDA ORMDA GW5XE YDX EBLCP |
| 个人名称： | Okunev, Rhoda, |
| 题名： | Analytics for retail : a step-by-step guide to the statistics behind a successful retail business / Rhoda Okunev. |
| 版本说明： | [First edition] |
| 索书号： | F713.32-37/O41E |
| 载体形态： | xiv, 150 pages : illustrations ; 24 cm |
| 一般附注： | Includes index. |
| 格式化内容附注： | Chapter 1: The Basics of Statistics -- Chapter 2: The Normal Curve -- Chapter 3: Probability and Percentages and Their Practical Business Uses -- Chapter 4: Retail Math: Basic, Inventory, Productivity, and Growth Rate Metrics -- Chapter 5: Financial Ratios -- Chapter 6: Using Frequencies and Percentages to Create Stories from Charts -- Chapter 7: Hypothesis Testing and Interpreting Results -- Chapter 8: Pearson Correlation and Simple Regressions -- Chapter 9: Independent t-test -- Chapter 10: Putting it all Together: An Email Campaign -- Chapter 11: Forecasting: Planning for Future Scenarios -- Chapter 12: Epilogue -- Appendix A: Accounting Spreadsheet -- Appendix B: Book Email Spreadsheet -- Appendix C: Forecasting Spreadsheet -- Appendix D: Data Types -- Appendix E: Math Review. |