书目详细信息
： Writing a business plan :
书目信息 机读格式(MARC)
| ISBN： | 9781138206021 |
|---|---|
| ISBN： | 9780367788179 |
| 编目源： | DLC DLC OCLCO OCLCF YDX TSU |
| 个人名称： | Ekanem, Ignatius, |
| 题名： | Writing a business plan : a practical guide / Ignatius Ekanem. |
| 索书号： | F270/E36E |
| 载体形态： | xii, 120 pages: illustrations; 23 cm |
| 一般附注： | Includes index. |
| 格式化内容附注： | About the author -- Acknowledgements -- Introduction to this book -- Idea generation -- The contents of a business plan -- Executive summary -- Introduction to the business plan -- Business strategy -- Market research and marketing -- Finance -- Operations -- Hr-related tasks and legal compliance -- Risk analysis, growth and exit planning -- Conclusion -- Appendices -- Example of turning a hobby into a business : Lawton Dancewear -- Example of finding a gap in the market : Tony Stone and Stoats Porridge bars -- Business plan template -- Sample business plan (1) : Wordfood enterprises -- Sample business plan (2) : Suzan Joseph Associates Ltd -- Example of mission statement : MacDonald -- Example of vision statement : MacDonald -- Index. |