书目详细信息
： Demand and supply integration :
书目信息 机读格式(MARC)
| ISBN： | 9780133088014 (hardcover : alk. paper) |
|---|---|
| 编目源： | DLC DLC |
| 个人名称： | Moon, Mark A.,1955- |
| 题名： | Demand and supply integration : the key to world-class demand forecasting / Mark A. Moon. |
| 索书号： | F014.32/M818E |
| 载体形态： | xxvii, 244 pages : illustrations ; 24cm. |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | Demand/supply integration -- Demand forecasting as a management process -- Quantitative forecasting techniques -- Qualitative forecasting techniques -- Incorporation of market intelligence into forecasts -- Performance measurement -- World class demand forecasting -- Bringing it back to demand/supply integration : managing the demand review. |