| ISBN: | 0884102653 |
|---|---|
| 地理区域代码: | e-gw--- n-us--- |
| 个人名称: | Thorelli, Hans Birger,1921- |
| 题名: | The information seekers; an international study of consumer information and advertising image [by] Hans B. Thorelli, Helmut Becker [and] Jack Engledow. |
| 索书号: | F713.1/T488E |
| 出版发行项: | Cambridge, Mass., Ballinger Pub. Co. [1974, c1975] |
| 载体形态: | xxx, 373 p. illus. 24 cm. |
| 一般附注: | "Published in cooperation with Consumer Research Institute." |
| 书目附注: | Bibliography: p. 365-367. |