| ISBN: | 0132028395 |
|---|---|
| 编目源: | DLC DLC |
| 个人名称: | Wright, Len Tiu. |
| 题名: | The marketing research process. |
| 版本说明: | 4th ed. / |
| 索书号: | F713.5/C929=2E |
| 出版发行项: | New York : Prentice Hall, 1995. |
| 载体形态: | xix, 378 p. ; 24 cm. |
| 一般附注: | Previous eds. by Margaret Crimp. |
| 书目附注: | Includes bibliographical references and index. |