| ISBN: | 0803958560(acid-free paper) |
|---|---|
| ISBN: | 0803958579 (pbk. : acid-free paper) |
| 编目源: | DLC DLC |
| 个人名称: | McQuarrie, Edward F. |
| 题名: | The market research toolbox : a concise guide for beginners / author, Edward F. McQuarrie. |
| 索书号: | F713.5/M173E |
| 出版发行项: | Thousand Oaks, Calif. : Sage Publications, c1996. |
| 载体形态: | p. cm. |
| 书目附注: | Includes bibliographical references and index. |