书目详细信息
： Narrative advertising models and conceptualization in the digital age /
书目信息 机读格式(MARC)
| ISBN： | 9781522523734 (hardcover) |
|---|---|
| ISBN： | 1522523731 (hardcover) |
| 编目源： | DLC DLC OCLCF OCLCO YDX |
| 题名： | Narrative advertising models and conceptualization in the digital age / Recep Yilmaz, Ondokuz Mayis University, Turkey. |
| 索书号： | F713.852/Y51E |
| 载体形态： | xxii, 360 pages ; 29 cm. |
| 书目附注： | Includes bibliographical references and index. |