| ISBN: | 9781118134276 (cloth) |
| 编目源: | DLC DLC |
| 个人名称: | Mattimore, Bryan W. |
| 题名: | Idea stormers : how to lead and inspire creative breakthroughs / Bryan W. Mattimore. |
| 版本说明: | 1st ed. |
| 索书号: | C93/M444E |
| 出版发行项: | San Francisco : Jossey-Bass, c2012. |
| 载体形态: | x, 244 p. : ill. ; 24 cm. |
| 书目附注: | Includes bibliographical references and index. |
| 格式化内容附注: | A map of the creative mind : embracing seven creative thinking mind-sets -- Beyond brainstorming : understanding individual and group ideation techniques -- Your ideation toolkit : the seven all-time greatest ideation techniques -- Innovation overview : strategies and tools for a successful innovation process -- Real-world challenges : applying ideation techniques and innovation processes -- Idea meets world : navigating the road from good idea to successful innovation -- Thinking like a facilitating leader I : the who, where, and how of planning and leading group ideation sessions -- Thinking like a facilitating leader II : new product ideation session design -- Thinking like a facilitating leader III : five strategies for inventing ideation and innovation processes. |