| ISBN: | 9780470524619 |
|---|---|
| 编目源: | CASHL CASHL |
| 题名: | Marketing research / David A. Aaker ... [et al.] |
| 版本说明: | 10th ed., international student version. |
| 索书号: | F713.5/A111=10E |
| 出版发行项: | Hoboken, NJ : Wiley, c2011. |
| 载体形态: | xvii, 701 p. : ill. ; 26 cm. |
| 书目附注: | Includes bibliographical references and index. |