书目详细信息
： International management and language /
书目信息 机读格式(MARC)
| ISBN： | 9780415403931 (hardcover) |
|---|---|
| ISBN： | 9780203929353 (e-book) |
| 编目源： | DLC DLC |
| 个人名称： | Tietze, Susanne. |
| 题名： | International management and language / Susanne Tietze. |
| 索书号： | F740/T559E |
| 出版发行项： | Abingdon [England] ; New York : Routledge, 2008. |
| 载体形态： | 249p. ; 24 cm. |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | Setting the scene -- Introduction -- Language matters -- Management and language -- International management and language -- English as the global lingua franca -- Spreading the management gospel- in English -- Introduction -- German: a language of management designed for Klarheit (by Nigel Holden) -- Russia's long struggle with western terms of management and the concepts behind them (by Nigel Holden, Olga Kuznetsova and Gerhard Fink) -- Language and careers in multinational corporations (by Rebecca Piekkari) -- The business unit concept at Akzo and the interpreting role of the CEO (by Luchien Karsten and Luc-Jan Wopert) -- Communication strategies and cultural assumptions: an analysis of French-Japanese business meetings (by Hiromasa Tanaka) -- An Italian perspective on international meetings, management and language (by Gina Poncini and Elisa Turra) -- Humour. |