书目详细信息
： Tools and techniques for implementing international e-trading tactics for competitive advantage /
书目信息 机读格式(MARC)
| ISBN： | 9781799800354 |
|---|---|
| ISBN： | 9781799800361 |
| ISBN： | 1799800350 |
| ISBN： | 1799800369 |
| 编目源： | DLC DLC OCLCF SINLB YDX DLC OCLCO |
| 题名： | Tools and techniques for implementing international e-trading tactics for competitive advantage / Yurdagul Meral, Istanbul Medipol University, Turkey. |
| 索书号： | F713.36/M552E |
| 载体形态： | xiv, 395 pages : illustrations ; 29 cm |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | Understanding shopping behaviors with category and brand-level market basket analysis / Inanc? Kabasakal, Ege University, Turkey -- Examination of effects of competitive strategies on the e-commerce companies in terms of achieving sustainable competitive advantage / Zafer Adiguzel, Istanbul Medipol University, Medipol Business School, Turkey -- New economy, e-commerce businesses and e-businesses : types, similarities and differences / Duygu Toplu Yaslioglu, Istanbul University, Turkey -- E-retailing practices in mobile marketing the case of getir application / Hihsan Eken, Istanbul Medipol University, Turkey Basak Gezmen, Istanbul Medipol University, Turkey -- Opportunities and challenges for internet freelancing (elancing) / A.Mohammed Abubakar, Antalya Bilim University, Turkey -- The effect of consumer emotions on online purchasing behavior / Dilaysu Cinar, Beykent University, Turkey -- Examination of the extent and effects of strategic management on e-commerce companies / Zafer Adiguzel, Istanbul Medipol University, Medipol Business School, Turkey -- An empirical study on the relationship between economic growth and e-commerce / Bersu Bahtiyar, Bulent Ecevit University, Asuman Koc? Yurtkur, Bulent Ecevit University -- Competition in contemporary HRM : use of e-recruitment processes / Elif Baykal, Istanbul Medipol University -- Consumers' perception concerning the e-retailing practice used in mobile marketing : a research on university students / Basak Gezmen, ?stanbul Medipol University. |