| ISBN: | 9780470443507 (cloth : acid-free paper) |
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| ISBN: | 0470443502 (cloth : acid-free paper) |
| 编目源: | DLC DLC UKM YDXCP BTCTA C#P BWX DLC |
| 地理区域代码: | n-us--- |
| 个人名称: | Bell, Chip R. |
| 题名: | Take their breath away : how imaginative service creates devoted customers / Chip R. Bell and John R. Patterson. |
| 索书号: | F737.12/B433E |
| 出版发行项: | Hoboken, N.J. : John Wiley & Sons, c2009. |
| 载体形态: | x, 294 p. : ill. ; 24 cm. |
| 书目附注: | Includes bibliographical references (p. [281]-285) and index. |
| 格式化内容附注: | Animation -- Reinvention -- Decoration -- Camouflage -- Concierge -- Partnership -- Cult-like -- Luxury -- Air -- Air defense -- Scout's honor -- Firefighter -- Insight : understanding your customer -- Oversight : assessing your launch pad -- Spotlight : choosing a take their breath-away strategy -- Foresight : unearthing potential customer stressors -- Green light : launch lessons for leaders. |