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书目信息 机读格式(MARC)
| ISBN： | 0787971545 (alk. paper) |
|---|---|
| 个人名称： | Markides, Constantinos. |
| 题名： | Fast second : how smart companies bypass radical innovation to enter and dominate new markets / Constantinos C.Markides, Paul A. Geroski. |
| 版本说明： | 1st ed. |
| 索书号： | F406.3/M345E |
| 出版发行项： | San Francisco, CA : Jossey-Bass, 2005. |
| 载体形态： | vii, 200 p. : 24 cm. |
| 书目附注： | Includes bibliographical references (p. 173-183) and index. |
| 格式化内容附注： | Spotting the real innovators -- Where do radical innovations come from? -- From new technologies to new markets -- Colonists and consolidators -- From colonization to consolidation -- Racing to be second -- The changing basis of competition -- Creating the markets of the twenty-first century. |