| ISBN: | 9780470920107 (hardback) |
|---|---|
| 编目源: | DLC DLC DLC CASHLWZ |
| 个人名称: | Delahaye Paine, Katie,1952- |
| 题名: | Measure what matters : online tools for understanding customers, social media, engagement, and key relationships / Katie Delahaye Paine ; William T. Paarlberg, editor. |
| 索书号: | F713.55/D332E |
| 出版发行项: | Hoboken, N.J. : Wiley, c2011. |
| 载体形态: | xx, 252 p. : ill. ; 24 cm. |
| 书目附注: | Includes bibliographical references and index. |