ISBN: | 9780470920107 (hardback) |
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编目源: | DLC DLC DLC CASHLWZ |
个人名称: | Delahaye Paine, Katie,1952- |
题名: | Measure what matters : online tools for understanding customers, social media, engagement, and key relationships / Katie Delahaye Paine ; William T. Paarlberg, editor. |
索书号: | F713.55/D332E |
出版发行项: | Hoboken, N.J. : Wiley, c2011. |
载体形态: | xx, 252 p. : ill. ; 24 cm. |
书目附注: | Includes bibliographical references and index. |