书目详细信息
： Economics and management in the pharmaceutical industry in the USA :
书目信息 机读格式(MARC)
| ISBN： | 9781138500273 (hbk.) : |
|---|---|
| ISBN： | 1138500275 (hbk.) |
| 编目源： | LBSOR/DLC LBSOR |
| 地理区域代码： | n-us--- |
| 个人名称： | Kim, Rachel,1970- |
| 题名： | Economics and management in the pharmaceutical industry in the USA : evolution and strategic change / Rachel Kim. |
| 索书号： | TQ46-097.12/K49E |
| 出版发行项： | Abingdon, Oxon ; New York, NY : Routledge, 2019. |
| 载体形态： | vii, 141 p. ; 24 cm. |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | Overview of strategic management and corporate practice in the U.S. -- Introduction -- In early days of pharmaceutical industry worldwide -- The birth of biotechnology -- Emergence of biotechnology firms in 1970s & 1990s -- New biotechnology firms emergence from pharmaceutical management perspective -- U.S. regulations on biopharmaceutical industry and their impact -- Law & strategies: how biopharma's strategies adapted in response to U.S. law changes -- Opportunistic business models is the generic drug market -- Low productivity of drug companies -- Payers, purchasers, & promotions -- Innovation capabilities -- Immuno-cancer therapy -- Biopharmaceutical industry in the future. |