| ISBN: | 9781138064294 (hardback : alk. paper) |
|---|---|
| ISBN: | 9781138064300 (pbk. : alk. paper) |
| 编目源: | DLC DLC |
| 个人名称: | Glanfield, Keith, |
| 题名: | Brand transformation : transforming firm performance by disruptive, pragmatic and achievable brand / Keith Glanfield. |
| 索书号: | F713.5/G545E |
| 载体形态: | 224 pages : illustrations ; 24 cm |
| 书目附注: | Includes bibliographical references and index. |