| ISBN: | 0471809047 : |
|---|---|
| 个人名称: | Sheth, Jagdish N. |
| 题名: | Winning back your market : the inside stories of the companies that did it / Jagdish N. Sheth. |
| 索书号: | F27/S554E |
| 出版发行项: | New York : Wiley, c1985. |
| 载体形态: | ix, 228 p. : ill. ; 24 cm. |
| 一般附注: | Includes index. |
| 书目附注: | Bibliography: p. 209-218. |