| ISBN: | 0669194999 (alk. paper) |
|---|---|
| 编目源: | DLC DLC DLC |
| 个人名称: | Shanklin, William L. |
| 题名: | Six timeless marketing blunders / by William L. Shanklin. |
| 索书号: | F713.5/S528E |
| 出版发行项: | Lexington, Mass. : Lexington Books, c1989. |
| 载体形态: | xix, 154 p. : ill. ; 24 cm. |
| 一般附注: | Includes index. |
| 书目附注: | Bibliography: p. [147]-149. |