书目详细信息
： Redefining global strategy :
书目信息 机读格式(MARC)
| ISBN： | 1591398665 : |
|---|---|
| ISBN： | 9781591398660 (hardcover : alk. paper) |
| 编目源： | DLC DLC BAKER BTCTA C#P YDXCP IXA DLC ZJT |
| 个人名称： | Ghemawat, Pankaj. |
| 题名： | Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat. |
| 索书号： | F276.7/G411.2E |
| 出版发行项： | Boston, Mass. : Harvard Business School Press, 2007. |
| 载体形态： | xii, 257 p. : ill., maps ; 24 cm. |
| 书目附注： | Includes bibliographical references (p. [231-247]) and index. |
| 格式化内容附注： | Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started. |