书目详细信息
： Taming the search-and-switch customer :
书目信息 机读格式(MARC)
| ISBN： | 9780470345047 (cloth) |
|---|---|
| 编目源： | DLC DLC |
| 个人名称： | Griffin, Jill. |
| 题名： | Taming the search-and-switch customer : earning customer loyalty in a compulsion-to-compare world / Jill Griffin. |
| 版本说明： | 1st ed. |
| 索书号： | F713.55/G851-2E |
| 出版发行项： | San Francisco, CA : Jossey-Bass, c2009. |
| 载体形态： | 274 p. ; 24 cm. |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | Get a grip -- Welcome to the compulsion-to-compare planet -- Why customers search and switch -- Get the credit you?re due -- Ace your buyer?s worth-it test -- Manage perception makers and takers -- Be (and stay) damn different -- Fortify your firewall -- Build customer trust -- Find and grow passionate-to-serve employees -- Look for tamers that teach -- Move on now! -- Follow the 10 day starter plan. |