| ISBN: | 002347100X (pbk.) |
|---|---|
| 个人名称: | Greer, Thomas V. |
| 题名: | Cases in marketing : orientation, analysis, and problems / Thomas V. Greer. |
| 版本说明: | 3rd ed. |
| 索书号: | F713.5/G816=2E |
| 出版发行项: | New York : London : Macmillan ; Collier Macmillan Publishers, c1983. |
| 载体形态: | xiii, 366 p. : ill. ; 24 cm. |
| 书目附注: | Includes bibliographical references. |