书目详细信息
： MARKETPLACE CANADA :
书目信息 机读格式(MARC)
| ISBN： | 0070779554 (pbk.) : |
|---|---|
| 编目源： | DLC DLC DLC OCoLC |
| 地理区域代码： | n-cn--- |
| 题名： | Marketplace Canada : some controversial dimensions / edited by Stanley J. Shapiro, Louise Heslop. |
| 索书号： | F737.11/S529E |
| 出版发行项： | Toronto ; New York : McGraw-Hill Ryerson, c1982. |
| 载体形态： | xiv, 301 p. : map ; 23 cm. |
| 丛编说明： | McGraw-Hill Ryerson Limited series in Canadian marketing and management |
| 书目附注： | Includes bibliographical references and index. |
| 格式化内容附注： | TV advertising directed at children / Marvin E. Goldberg -- Ontario Rusty Ford Owners` Association v. Ford Motor Company of Canada / Michael R. Pearce and Alan R. Greer -- Advertising and women / Louise A. Heslop and Alice E. Courtney -- The life cycle of consumer protection in British Columbia / Robert G. Wyckham -- The Westinghouse Canada appliance takeover / Stanley J. Shapiro, Louise A. Heslop, and Richard Yates -- The Ontario grocery chains / Daniel Aronchik and Stanley J. Shapiro -- The Hudson`s Bay-Simpson`s-Sears merger / Carl A. Lawrence -- Issued in Canadian competition legislation / J.A. Barnhill -- The statutory grain freight rate / Sheila A. Brown -- The Controversy over electronic point-of-sale systems / Mel S. Moyer -- Taxation of advertising / James G. Barnes and Chris R. Vaughan -- Energy and the economy / Catherine Hunt and John Neate. |