ISBN: | 0471037222 |
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个人名称: | Lovelock, Christopher H. |
题名: | Marketing for public and nonprofit managers./ Charles B.Weinberg. |
索书号: | F713.5/L911E/P |
出版发行项: | NY.: John Wiley & Sons, 1984. |
载体形态: | xiv, 607p. ill. 26.5cm. |
书目附注: | includes bibliographical references and index. |