| ISBN: | 0471037222 |
|---|---|
| 个人名称: | Lovelock, Christopher H. |
| 题名: | Marketing for public and nonprofit managers./ Charles B.Weinberg. |
| 索书号: | F713.5/L911E/P |
| 出版发行项: | NY.: John Wiley & Sons, 1984. |
| 载体形态: | xiv, 607p. ill. 26.5cm. |
| 书目附注: | includes bibliographical references and index. |