书目详细信息
： Getting to innovation :
书目信息 机读格式(MARC)
| ISBN： | 9780814408988 (hardcover) |
|---|---|
| ISBN： | 0814408982 (hardcover) |
| 编目源： | DLC DLC BAKER BTCTA UKM C#P YDXCP HNW DLC |
| 个人名称： | VanGundy, Arthur B. |
| 题名： | Getting to innovation : how asking the right questions generates the great ideas your company needs / Arthur B. VanGundy. |
| 索书号： | F270/V253E |
| 出版发行项： | New York : AMACOM, 2007. |
| 载体形态： | xvii, 270 p. : ill. ; 24 cm. |
| 书目附注： | Includes bibliographical references (p. 261-264) and index. |
| 格式化内容附注： | Framing innovation framing : an overview -- Question banks : understanding the strategic terrain -- Challenge banks : generating innovation challenge questions -- How to write and evaluate innovation challenge questions -- Constructing conceptual maps for innovation challenges -- How to conduct innovation challenges -- Idea management and creativity software -- A crash course in generating creative ideas : individual methods -- A crash course in generating creative ideas : group methods -- Tips for designing and facilitating brainstorming retreats -- Evaluating and selecting ideas -- Implementing ideas. |