| ISBN: | 003001672X |
|---|---|
| 个人名称: | Dunn,S.Watson |
| 题名: | Instructor`s manual,test bank,and transparency masters advertistng:its role in modern marketing S.Watson Dunn,Arnold M.Barban |
| 版本说明: | 6th ed. |
| 索书号: | F713.8/D923=2(M)E |
| 出版发行项: | Chicago The Dryden Press 1986 |
| 载体形态: | 350p. |