ISBN: | 9781138684522 (pbk. : alk. paper) : |
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ISBN: | 113868452X (pbk. : alk. paper) |
编目源: | DLC DLC DLC |
个人名称: | Ennew, Christine. |
题名: | Financial services marketing : an international guide to principles and practice / Christine Ennew, Nigel Waite and Róisín Waite. |
版本说明: | 3 Edition. |
索书号: | F830.3/E59E |
出版发行项: | London ; New York : Routledge, Taylor & Francis Group, [2018] |
载体形态: | xx, 591 pages : ill. ; 25 cm. |
一般附注: | Revised edition of Financial services marketing, 2013. |
书目附注: | Includes bibliographical references and index. |