| ISBN: | 9781442647992 (hardcover) |
|---|---|
| ISBN: | 144264799X (hardcover) |
| 编目源: | NLC NLC DLC YDXCP BTCTA BDX CDX PIT NKM ZCU EYR WVU RID ZWZ CIN |
| 地理区域代码: | n-us--- |
| 个人名称: | Newman, Bruce I, |
| 题名: | The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing / Bruce I. Newman. |
| 索书号: | D771.224/N556E |
| 载体形态: | xi, 205 pages : illustrations ; 24 cm |
| 书目附注: | Includes bibliographical references (pages 171-189) and index. |