书目详细信息
： CATEGORY KILLERS :
书目信息 机读格式(MARC)
| ISBN： | 1578519608 |
|---|---|
| 个人名称： | Spector, Robert,1947- |
| 题名： | Category killers : the retail revolution and its impact on consumer culture / Robert Spector. |
| 索书号： | F713/S741E |
| 出版发行项： | Boston, Mass. : Harward Business School Pub., 2005. |
| 载体形态： | xviii, 221 p. ; 24 cm. |
| 书目附注： | Includes bibliographical references (p. 201-204) and index. |
| 格式化内容附注： | From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paperclips in Portugal -- The backlash -- The changing shape of retail. |