| ISBN: | 0138510229 |
|---|---|
| 题名: | Strategic market decisions : a reader / edited by Keith K. Cox, Vern J. McGinnis. |
| 索书号: | F713.5/C877E |
| 出版发行项: | Englewood Cliffs, N.J. : Prentice-Hall, c1982. |
| 载体形态: | xii, 323 p. : ill. ; 24 cm. |
| 书目附注: | Includes bibliographical references. |