书目详细信息
： An economic perspective on trade mark law /
书目信息 机读格式(MARC)
| ISBN： | 9781845424923 (hbk.) |
|---|---|
| ISBN： | 1845424921 (hbk.) |
| 编目源： | BTCTA BTCTA YDXCP BWK CDX NLE NDL EMI UKMGB BWX GWL OHL UtOrBLW |
| 地理区域代码： | e------ |
| 个人名称： | Griffiths, Andrew. |
| 题名： | An economic perspective on trade mark law / Andrew Griffiths. |
| 索书号： | D90/G855E |
| 出版发行项： | Cheltenham, UK ; Northampton, MA : Edward Elgar, 2011. |
| 载体形态： | xv, 323 p. ; 24 cm. |
| 书目附注： | Includes bibliographical references (p. 290-303) and index. |
| 格式化内容附注： | Trade marks in modern commercial life -- The legal nature of a trade mark as a marketing resource and a structuring device -- The marketing power of trade marks -- Trade marks and the organization of economic activity -- An economic perspective on trade mark law. |