ISBN: | 0749443707 |
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个人名称: | Edwards, Helen,1965- |
题名: | Creating passion brands : getting to the heart of branding / Helen Edwards, Derek Day. |
索书号: | F760.5/E26E |
出版发行项: | London ; Sterling, Va. : Kogan Page Limited, 2005. |
载体形态: | xi, 244 p. : ill. ; 25 cm. |
书目附注: | Includes bibliographical references (p. [233]-237) and index. |