| ISBN: | 0749443707 |
|---|---|
| 个人名称: | Edwards, Helen,1965- |
| 题名: | Creating passion brands : getting to the heart of branding / Helen Edwards, Derek Day. |
| 索书号: | F760.5/E26E |
| 出版发行项: | London ; Sterling, Va. : Kogan Page Limited, 2005. |
| 载体形态: | xi, 244 p. : ill. ; 25 cm. |
| 书目附注: | Includes bibliographical references (p. [233]-237) and index. |