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MARKETING RESEARCH:TEXT AND CASES
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MARKETING MANAGEMENT :
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ADVERTISING MANAGEMENT:SELECTED READINGS.
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MARKETING MANAGEMENT CASEBOOK /
— EDITED BY ROBERT T. DAVIS, HARPER W. BOYD, JR., FR
索书号：F713.5/F
标准编码： 0-256-02347-6
出版信息：Homewood, Ill. : R. D. IRWIN,
外文图书
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MARKETING RESEARCH; TEXT AND CASES
— [BY] HARPER W. BOYD, JR. [AND] RALPH WESTFALL.
索书号：F713.5/B789=3E
出版信息：Homewood, Ill., R. D. IRWIN,
外文图书
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MARKETING RESEARCH :
— HARPER W. BOYD, JR., RALPH WESTFALL, STANLEY F. ST
索书号：F713.5/B789=4E
标准编码： 0256031835
出版信息：Homewood, Ill. : R.D. IRWIN,
外文图书
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MANUAL OF TESTS AND TRANSPARENCY MASTERS TO ACCOMP
— HARPER W.BOYD,RALPH L.WESTFALL,STANLEY F.STASCH
索书号：F713.5/B789=4(T)E
出版信息：Homewood RICHARD D.IRWIN,INC.
外文图书
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MANUAL OF TESTS AND TRANSPARENCY MASTERS TO ACCOMP
— HARPER W.BOYD,RALPH L.WESTFALL,STANLEY F.STASCH
索书号：F713.5/B789=4(M)E
出版信息：Homewood RICHARD D.IRWIN,INC.
外文图书
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MARKETING RESEARCH :
— HARPER W. BOYD, JR., RALPH WESTFALL, STANLEY F. ST
索书号：F713.5/B789E
标准编码： 0256018383
出版信息：Homewood, Ill. : R. D. IRWIN,
外文图书
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MARKETING MANAGEMENT CASEBOOK /
— EDITED BY HARPER W. BOYD, JR., AND ROBERT T. DAVIS
索书号：F713.5/B789-2E
标准编码： 0256018375
出版信息：Homewood, Ill. : R. D. IRWIN,
外文图书